Whenever the conversation turns to online advertising I often get asked by practice owners, “What should I do first? Facebook Ads or Google Ads” And I always have a discussion about understanding the customers intent. Why? Because “Intent” is critical to understanding which of these ad platforms is most suitable for generating inbound leads quickly. Understanding…
In this post I explain how to calculate the return on investment on SEO.
In this post I show you exactly what we did to double patient bookings for one of our clients.